Website Awards
The judges will be looking for clear objectives, creative and effective implementation and tangible and demonstrable results in these categories. They will also consider the structure, presentation and clarity of each entry.
Each entry must include information under the following headings:
- Summary of trading
- Website overview
- Examples of implementation, innovation, conversion & creativity
- Results & evaluation
- Why you think your entry should win
Any entries that do not include information under all of these headings will be marked down.
CAMPAIGN / APPLICATION OF TOOLS / DATA AWARDS
The judges will be looking for clear objectives, creative and effective implementation and tangible and demonstrable results in these categories. They will also consider the structure, presentation and clarity of each entry.
Each entry must include information under the following headings:
- Objectives & budget
- Target audience & strategy
- Creativity & implementation
- Results & evaluation
- Why you think your entry should win
Any entries that do not include information under all of these headings will be marked down.
TOOLS / TECHNOLOGIES AWARDS
The judges will be looking for a clear description of the innovation, tool or technology, with indication of budget. Judges will be looking for new features / tools added in the last twelve months for the tools awards. They will also consider the structure, presentation and clarity of each entry.
Each entry must include information under the following headings:
- Total Budget
- Overview of the innovation / tool / technology
- Why you think your product should win
Please include a link to an online demonstration of your product or send a short demonstration film to becky.mellor@dontpanicprojects.com. Please note that all entries into these categories must be supported by an online demo or video of the product. In addition, we ask you to send a ‘UK Digital Growth Awards’ log in and password that can be used by the judges to test your product.
Any entries that do not include information under all of these headings will be marked down.
TEAM / AGENCY / INDIVIDUAL AWARDS
Judges will be looking for agencies or teams that can demonstrate an ongoing and sustained commitment to delivering best practice while showing a creative and innovative approach to digital marketing. Judges will also consider the structure, presentation and clarity of each entry.
Each entry must include information under the following headings:
- Details of the team / agency
- Agency / individual objectives
- Recent campaign / work example(s)
- Recent achievements
- Challenges and how these were overcome
- Why you think your entry should win
Any entries that do not include information under all of these headings will be marked down.
CONFIDENTIALITY
All material will remain confidential to the judges. Winning case studies may be used in post-event materials to promote best practice and permission will be sought from entrants before publishing these.