The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

From a transparency perspective, we may video aspects of the judging session to show on the evening and give entrants an insight into why a winning entry was chosen.


Gerry White | SEO Consultant | Just Eat

Gerry is a technical marketing consultant working with Just Eat supporting SEO on the 14 sites they operate around the world, including apps, mobile, technical and outreach. Ensuring that the sites are organic leaders in the markets they operate in. With an 17 year history in digital – Gerry has worked on sites from the BBC, McDonalds, Premier Inn and DirectGov in various roles from digital analyst, site search but usually in SEO, as well as spending a large part of his career agency side. Gerry also co-runs a digital roundtable conference called TakeItOffline which aims to replicate the best of the post pub conversations, typically in a pub.

James Ferguson | Lead UX Designer | On The Beach

James has lead the User Experience team at On The Beach since February 2017. In that time, the team have championed and adopted the Design Thinking process across the business (not just in design) and revolutionised the way new projects are approached and delivered. His background includes working with global brand names like Gatorade, Michelin, and Esso and in helping start-ups get concepts off the whiteboard and into the App Store, whilst all the time instilling a culture of constant improvement and user focus. When James isn't knee deep looking for innovative ways to solve complex problems, you can find him eating, drinking, pushing his daughter on a swing or watching movies (hopefully with his dog).

Neil McKay | CEO | | Endless Gain

For more than 15 years, Neil has been helping businesses here in the UK, Europe and USA grow their online profits. He started his career at publisher Media Ventures Group (MVG), helping to build and sell Global Media GmbH to private equity firm The Carlyle Group before leading the UK acquisition of Bigmouthmedia (now part of DigitasLBi). He later led Lakestar Media to success before it was acquired by McCann Worldgroup in 2012. Neil's latest venture is Endless Gain – a Conversion Optimisation Agency which launched in January 2016.