News Article ————

StrategiQ – Digital Growth Award would be the ‘pinnacle of our client’s success’

Author image Published by isobel.regan@dontpanicprojects.com
Published Date 05.06.2023

As our agency has continued to grow and evolve over the last decade, we take great pride in the name we’ve built for ourselves as a destination agency for both clients and talent in that time. Our ultimate priority has always been to create indispensable partnerships with our clients; working together to drive their businesses forward and keep strategy at the heart of every marketing decision.

That’s why we couldn’t be more thrilled to have been shortlisted for four Digital Growth Awards this year. Being recognised for our hard work among such a high calibre of talent in the industry is an enormous honour for the team, and reminds us why we work as hard as we do!

StrategiQ at a glance

Born in 2013, StrategiQ is made up of over 50 experts across our London, Suffolk and Midlands offices. We’re a strategy-first marketing agency offering a full suite of digital services across all channels; from brand, web, design, UX, SEO, CX, social media, PPC, PR, email, content and video.

Having grown the business and recruited new talent into multiple service lines this year, we’ve witnessed the positive impact of the enhanced expertise rippling outwards into each team’s performance and the work they’re delivering for our clients, and our Paid Media and Performance team has been no exception to that.

With the Head of Paid Media, Dale Olorenshaw, jumping on board during 2022, the team has really taken shape and become a force to be reckoned with over the last year, and we’re incredibly excited about what the future holds for our small but mighty Paid Media and Performance team.

What we’ve been up to

We’re incredibly proud of the projects we’ve been a part of and the work we’ve submitted for our Digital Growth Awards entries this year.

From delivering a 2836% ROAS, surpassing deal targets by 33%, and hitting very ambitious revenue targets, our team of specialists has achieved incredible impact through paid media activity for our clients, demonstrating the value of their expertise and exceeding expectations by enormous margins across the board.

We entered work into four categories and were delighted to have been shortlisted for every single one.

  1. PPC Agency of the Year
    We had three clear targets for the Paid & Performance team this year, which were to grow the team by 50%, win one industry award, and enhance the team’s expertise through dedicated R&D and accredited certifications.
  2. Best use of Data – StrategiQ & Jacada
    With the challenge of resurrecting a luxury travel brand which had suffered dramatically as a result of the pandemic, we had to not only supercharge the volume of enquiries, but also ensure the quality of those leads in order to hit revenue targets and a healthy return on ad spend.
  1. Best use of Data + PPC Campaign of the Year (B2C) – StrategiQ & Oak Tree Mobility

We started working with Oak Tree Mobility (OTM), the UK’s leading mobility furniture specialist, towards the end of 2022. Our mission? To generate over 15,000 leads and an ambitious revenue target in three months – while also reducing wasted ad spend and increasing the quality of the leads coming in.

How do we feel about the nominations?

Our Paid Media Manager, Poppy Court, shares her thoughts:

“Being shortlisted at this year’s Digital Growth Awards is a great testament to the team’s hard work and the indispensable relationships we have built with our clients over the last 12 months. Everyone that has worked on these campaigns is extremely proud of what has been achieved and winning a Digital Growth Award would be the pinnacle of our client’s success.”

We wish all of our fellow finalists the best of luck, and we look forward to meeting everyone on the big night!

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